Data-Driven Leadership and Careers

What’s Different About Today’s AI?

Hint: today’s AI revolution isn’t really about AI… it’s about UX

Cassie Kozyrkov
4 min readApr 20, 2023

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Long before the generative AI art apps and chatbots splashed their way onto the tech scene, artificial intelligence was powering your online experiences and optimizing many of the businesses you enjoy offline. AI was everywhere, but it was hidden in plain sight as a subtle, unobtrusive component in software applications. If you didn’t know how to look for the signs, it was easy to…

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Cassie Kozyrkov

Chief Decision Scientist, Google. ❤️ Stats, ML/AI, data, puns, art, theatre, decision science. All views are my own. twitter.com/quaesita